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brainandspinalcord
08-20-2008, 04:44 PM
“A steaming bathtub and a group of bathers will make their way down Nicollet Mall Tuesday for the launch of a Hennepin County Medical Center campaign to prevent traumatic brain injury.

The rolling shower scene is meant to draw attention to the number one cause of traumatic brain injury: falls. The tub will travel…accompanied by campaign workers in bathrobes and slippers.”

Thought this was an "outside the box" way of drawing attention to TBI (http://www.brainandspinalcord.org/blog/2008/08/worried-about-brain-injury-watch-out-for-that-bathtub/) follow the link to the full review :)

scipilot
08-29-2008, 05:40 PM
I love these cranky crazy ideas, they grab our attention so much better than banging on doors asking for money and get the message across so much better.

Nice one, although a few ladies wearing nothing but bubbles wouldn't go amiss :D